Auer cake wafers.
Auer Tortenecken - a gracious composition of classic Viennese confectionery.
In 1920, Rudolf Auer attempted to produce wafer-based cakes. Unfortunately, many of the cakes broke, creating a lot of waste, so he decided to sell what he saw as an unsuccessful product as “Tortenbruch” (“broken cake”). The demand for these cake fragments was surprisingly high – so high, in fact, that even more “broken” cakes had to be produced. So Rudolf Auer named his creations “Tortenecken” (“cake wedges”) and the first product under the Auer brand was born.
Auer cake wafers
